TOURISME MAURICIE (Association touristique régionale de la Mauricie)

1882, rue Cascade, C.P. 100, Shawinigan (Québec), G9N 8S1

Telephone819 536-3334
Fax819 536-3373
Toll free1 800 567-7603

Opening hours

Du lundi au vendredi, de 8 h 30 à 12 h et de 13 h à 16 h 30

Nous joindre

Handling Complaints

Given its mission to promote the Québec tourism industry, the Alliance de l’industrie touristique du Québec is charged with receiving and handling any complaints and concerns regarding tourist services offered in Québec, with the exception of those provided at camp grounds.

Lack of communication, poor coordination of services, inconsistent enforcement of standards, inequity, inappropriate behaviours.

Anyone using tourist services who is faced with a problem that they feel unable to solve on their own, or where they have not received satisfactory answers, may register their dissatisfaction by contacting the Alliance by email, by phone (1 877 686-8358, option 7), by fax (450 686-9630) or by mail at 1575 boulevard de l’Avenir, Suite 330, Laval, Québec, H7S 2N5.

This process for handling grievances through the Alliance is not a legal recourse, but rather an initiative to bring the parties closer together.


  1. First, the Alliance receives comments regarding a Québec tourism business or organization.
  2. The Alliance then confirms receipt and informs the consumer that his or her comments have been forwarded to the relevant business operator, who, in turn, assesses the complaint and contacts the client directly. The Alliance also receives a copy of the response. As the quality of Québec’s tourism industry is of great concern, the relevant regional and sectoral tourism associations are also copied during the various communications between the consumer and the establishment.
  3. If the business operator has not responded within 10 business days from the date the complaint was received from the Alliance, the Alliance will then issue an initial reminder to the operator. Facilities usually respond to comments or concerns brought to their attention within a reasonable amount of time. However, some may choose not to follow up, despite receiving a second reminder from the Alliance.

Our team

Jacinthe Doucet

Coordonnatrice – Développement des marchés – Hors-Québec
Since 2004
819 536-3334, poste 227

Karine Gélinas

Coordonnatrice – Relations médias, communication et marketing – Hors-Québec
Since 2014
819 536-3334, poste 247

Marie-Josée Gill

Responsable des finances & services aux employés
Since 2009
819 536-3334, poste 236

Marie-Josée Savard

Conseillère marketing & service aux membres – Trois-Rivières et Des Chenaux
Since 2012
819 536-3334, poste 239

Kaven Brassard

Conseiller marketing & service aux membres – Shawinigan et Haute-Mauricie
Since 2017
819 536-3334, poste 226

Alain Bernaquez

Conseiller marketing & service aux membres – Maskinongé, Mékinac et Centre-du-Québec
Since 2021
819 536-3334, poste 238